Genaro Perez

American Citizen
Social Security No.: 307-84-8167
Dominican ID Number: 001-079103-5
2009
Pasteurizadora RICA C. POR A. Export Manager www.gruporica.com
 Responsible for promoting & selling RICA Juices, Nectars and milks in the Caribbean, North & Central America.
 Set up new contacts and select new clients.
 Visiting and representing Pasteurizadora Rica C. POR A. on fairs.
 Supervise the logistics corresponding to the sales.
Achievements:
 Opening of new markets in the Caribbean area.
 Established new accounts with distribution by territory agreements (Canada, U.S.A.)
2007-2008
Plastifar,S.A. Santo Domingo, Dominican Republic.
Comercial Director Internacional Sales División.
 Responsible for Planning and carrying out the strategies of the department with the objective of reaching the set goals.
 Supervise and motivate the International sales force and International Distributors.
 Open new markets, develop and follow up all current accounts.
 Follow up on all accomplishments of all management of sales and accounts receivable, looking for ways to improve all processes.
Achievements:
 Opening of new markets and development of all current distributors in the Caribbean area.
 Record sales in units and USD during the month of July/August 2008.
2007.
Comimpex Global,S.A. Commercialization, Importation & Exportation.
Commercial Director Dom. Rep. & Caribbean.
• Responsible of the Customs and transport logistics of merchandise in transit to Haiti.
• Responsible for the planning & implementation of strategies , sales forecast and budget of the represented and commercialized brands.
• Agent responsible for the formalization of commercial agreements with National & International suppliers in the process of sourcing new complimentary products to distribute.
Achievements:
• Restructuring of the distribution network, with the development of new distributors through out the regions.
• Increase of the mariella brand Participation in the cookies and crackers category through marketing plans.
• Introduction of new products, with high profit margin powder soap detergents, Quimicals for the treatment of water, alcohol beverages, (Rum, Whiskey) Origin: China, India, Dom. Rep.

2005-2006
Vincent Sheppard Americas, S.A. Santo Domingo, Dominican Republic.
Export Sales Manager North & South America.
 Responsible for promoting & selling Vincent Sheppard Americas furniture in North & Central America.
 Set up new contacts and select new clients.
 Visiting and representing Vincent Sheppard Americas on fairs.
 Supervise the logistics corresponding to the sales.
Achievements:
 Opening of new markets in the Caribbean area – ( Dom. Rep. Santo Domingo, La Romana)|
 Established new accounts with distribution by territory agreements (Canada, U.S.A., Dom. Rep.)
2001- 2005
Grupo Malla. Santo Domingo; Dominican Republic.
International Sales Manager.
- Responsible for the Caribbean Area (Haiti, Puerto Rico, Martinique, Guadeloupe, Trinidad and Tobago, Jamaica, Barbados and St. Lucia), New York, Miami and Canada.
Achievements:
 Increase of the sales volume in a 22 % during the period 2003-2004.
 Increase of the company’s exports profitability from a 7% to a 30%.
 Opening of new markets in the Caribbean Community area – CARICOM - (Trinidad and Tobago, Barbados and St. Lucia) reaching an increase in annual sales of 1 million US Dollars.
 Opening of new markets in Europe (France), introducing our products into the EU market.
 Development in the US market (New York) through relevant changes in the distribution general structure.

1998 – 2000
Grupo Malla; Santo Domingo, Dominican Republic.
Sales Manager - Flour Division

Achievements:
 Increase of annual institutional sales in a 15% through several agreements and negotiations among the different consumers’ cooperatives.
 Responsible for over 300 international accounts in the national territory.

1996-1997 Grupo Malla ; Santo Domingo, Dominican Republic.
Brand Manager
Achievements:
 Design, execution and control of strategic and marketing plans for pasta products (Milanesa, Milano and Ricos) and cookies ( Hatuey, Guarina, Dino and Fiesta).

1993-1995 Importadora José Brugal ; Santo Domingo, Dominican Republic.
Partner
Import, sales and distribution of food products.

1990-1992 Importadora G.J. Pérez & Asoc; Santo Domingo, Dominican Republic.
Owner
 Import and distribution of powdered milk used for ice cream and cheese manufacturing.

1989-1990 Universal Motion Pictures Santo Domingo, Dominican Republic.
Assistant - Export Department

1987-1989 Pan American Airlines Santo Domingo, Dominican Republic.
Passenger Service and Baggage Department

1985-1987 U.S. Army U.S.A./Germany.
Material Storage and Handling Specialist