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Janissa Khal

Janissa Khal

Marketing & Business Development at Card USA, Inc.
USA

About me


Originally from Trinidad and Tobago, I currently reside in Florida where my efforts are creatively driven within the fields of Advertising, Marketing, Public Relations, Writing, and Editing with a focused objective for overall company success and performance.

My academic and professional experience encompasses several areas under the umbrella of Integrated Marketing Communications with a strong interest in business development, marketing strategies and business writing.

At Card USA, Inc., I engage and actively pursue daily Marketing and Business Development activities including:

* Liaise with executive heads on the implementation of the company’s strategic and marketing related plans.

* Maintain and develop organizational culture, values and reputation with all customers.

* Impact the profitability of the company through ensuring strategic and tactical management decisions and new business development results.

* Responsible for new client acquisition.

* Develop and manage all marketing campaigns to drive sales and increase ROI.

* Contribute to the development and refinement of Company’s vision and strategy.

I also currently serve on the Board of Directors of The Advertising Federation of Greater Fort Lauderdale and have been active on this board for over 5 years.

Specialties: writing, editing, business development, communications, advertising, project management, marketing strategies and client relations.

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