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Brazilian firms have increased their presence in Africa. In the process, they have seen heaven and hell. Where are the opportunities for other Multilatinas?
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Latin America, long an importer of franchises, is now exporting them too. Successful brands are spreading their footprint as franchises transcend national frontiers.
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The Brazilian Exporters Catalog provides information on export operations for the 2011/2012 period. The information is extracted from official records from the Foreign Trade...
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